In this interview for Business Reporter, Exness CMO Alfonso Cardalda reveals the philosophy behind our company’s recent rebrand and his vision for its future. “A brand inspires emotions and builds relationships. It’s a human element that interacts with the consumers,” says Alfonso. As a leading broker in the financial industry, Exness understands that a brand should build trust and connect with the values held by traders. “That’s why the new Exness brand is all about creating an environment wher
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