The integrated marketing agency’s Bangalore team will be managing FloraSoul’s digital ecosystem, aiming to serve a digital ...

At Visa, she worked as Head of Marketing for India and South Asia. Before Visa, Kumar worked with organisations such as Google, Coca-Cola Company, Royal Bank of Scotland, Nokia, Quadra Advisory, P&G ...

Existing global ambassador, Leah Williamson, will be joined by Alexia Putellas, Lauren James, Caroline Graham Hansen, Farah ...

The trademark infringement is over the IPL naming its AI robot dog 'Champak'. The court asked BCCI to file written statement ...

Chaudhary has worked with brands such as Timezone Entertainment, Carnival Cinemas, Fitternity, Mad Over Donuts. In her new ...

The ice cream brand partnered with Ideacafe for an out of home campaign in Delhi, Gurgaon and Noida that resonates with ...

The entry of big network channels into the DD Freedish universe has disrupted the long-standing dominance of independent ...

Available to all users, the platform will curate a list of products based on user-search and lead them to product website to complete transaction ...

Spanning a series of social media posts, Ogilvy launched an emotional campaign to express the potential of colours originating from Asian Paints palette ...

ShelfRadar leverages AI to optimise campaign targeting and budget allocation. It enables marketers to identify the ...

Aniruddha Sinha, SVP, Marketing, CSR and Business Head - P2P Division, Walplast, writes that as marketing evolves with AI, ...

Premium repositioning, multi-channel distribution, next-gen media planning, category creation, and data-driven ...