The report states that two out of three TikTok users appreciate when brands collaborate with multiple creators ...

TikTok has introduced them to new topics and trends they didn't know they liked, building a globally connected, engaged community.

And it becomes even harder when a network or streamer can’t truthfully answer this simple question regarding new TV series: ...

TikTok's temporary blackout reveals its complex role: a catalyst for female entrepreneurship yet a double-edged sword ...

A CCRC has found that expanding its marketing efforts to include social media platforms has resulted in measurably improved business metrics.

But as a new vision to keep the app online takes shape, experts say sweeping changes could be in store regardless of who owns ...

Van Holten’s and Warheads credit their product innovation to the unique intersection of consumer insights and the ever-changing world of social media. Viral TikTok trends featuring sour candy and ...

Supreme Court upheld the federal government's argument that TikTok posed a national security threat and ruled the law that ...

Investors are pouring hundreds of millions of dollars into social-commerce startups as TikTok Shop's US future feels uncertain.

Now in the tens of thousands, Bubble’s ambassador list started as 200 members of Gen Z who participated in focus groups with Eisenman before the brand launched. That cohort, and Gen Alpha, are among ...

TikTok’s future in the U.S. remains uncertain, and both creators and brands are bracing for impact. According to CNBC, a ban ...

Knorr is looking to encourage and demystify cooking this Valentine’s Day through its Tinder partnership. The effort, ...