American Eagle’s latest ad campaign featuring Sydney Sweeney has people divided, some saying it promotes dangerous ideals, ...

In the competitive market of US quick-service restaurants, KFC’s latest campaign with Highdive is turning heads. “Obsession,” ...

After American Eagle’s Sydney Sweeney debacle, an iconic American fashion brand shows how speaking to diverse consumers is a creative win.

Walmart has even gone a step further by introducing a selection of fun soccer-themed products like plates and banners so fans ...

Walmart is latching on to the growing interest in soccer, embarking on a multi-year partnership with Major League Soccer (MLS ...

American Eagle shares have soared since the clothing retailer debuted a new advertising campaign starring Sydney Sweeney, ...

Walmart has formed a multi-year marketing partnership with Major League Soccer. The company said it would hold events and branded media segments tied to games to integrate its brand with the league.

New collaboration fuels fan culture, expands retail touchpoints and builds momentum ahead of the 2026 World Cup ...

In advance of the 2026 World Cup, Walmart ( WMT) is creating a dedicated soccer-curated shopping hub online that will promote ...