Nike shares traded at their highest level in five months Monday after JPMorgan upgraded the stock on the athletic shoe and ...

NKE relies heavily on discounting to clear aging inventory. Yet, digital slumps and brand risks cast doubt on its turnaround.

The director of the Oregon Parks and Recreation Department has overseen a historic boom in the popularity of the state's 250 ...

Despite respectable gross margins, Under Armour lacks product differentiation and pricing power, making a turnaround ...

Academy Sports & Outdoors shares dip 2.8% as the company leans on enhanced merchandising, RFID rollout and operational upgrades to stabilize performance.

Investors who focus on dividends are often attracted to stocks offering high yields and build their portfolios accordingly.

No one anticipated the post-pandemic boom in comfy clobber – tracksuits, hoodies, yoga pants and trainers – to be over so quickly, not least brands such as Puma. But cutting back on investment now is ...

GameSquare's FaZe Clan merger boosts advertising and esports monetization. At current prices, the stock is fairly valued. See ...

In today's competitive business environment, where trends shift rapidly and customer loyalty is hard-won, understanding the ...

“Puma is facing an existential identity crisis in terms of relevance in a sporting goods industry that is more competitive, ...

It's important that entrepreneurs learn how to use AI branding tools effectively—and understand when they may not be the ...

Puma shares dropped 16% on Friday after the German sportswear brand said it now expects an annual loss as sales decline and U ...