ELF's CEO, Tarang Amin, said that "consumer mindset" was focused on the LA wildfires and "uncertainty around the TikTok ...

On the surface, it’s just makeup, but scratch a little deeper and this trend highlights a country divided across generational ...

However, in recent years, a growing number of Nigerian men are challenging these norms by embracing makeup, using it as a ...

Tash says that she resembled the character Fungus from Disney Pixar film Monsters Inc. In the film, the villain is left with ...

Doechii has been gaining considerable momentum in the music world with TikTok-viral hits like “What It Is” and “Denial is a ...

A TikTok trend encouraging people to challenge themselves to spend less has garnered plenty of attention on the popular social media app—but what is it?

The country superstar co-hosted Jenna & Friends this week. She shared an emotional message with Jenna about loneliness.

The no make-up look should be your go-to when you need to look fresh and radiant without the hassle of a full-on makeup ...

Thousands of TikTok videos have flooded the app, participating in the ‘unrecognizable makeup’ trend, all set to the viral ‘Lockjaw’ sound.

Young employees are dressing as they want at their workplaces. Fashion trends like ‘office siren’ and ‘corpcore’ have gone viral on TikTok. However, some of these work outfits have landed them in a so ...

In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share ...

7. Robert Ross, @tik.stocks Tips on the stock market Followers: 389,900 Robert Ross is a professional stock analyst whose content ranges from explaining the math behind meme stocks to the best ...