GEO is changing where discovery happens – from search engines to social and AI. The brands that plan now will own visibility ...

See how ChatGPT, Perplexity, Gemini, Claude, and DeepSeek differ in data sources, live web use, citation rules, and more.

Carmakers deliberately place the VIN in several locations on a vehicle to make changing this crucial identifying trait ...

The new Search API is the latest in a series of rollouts as Perplexity angles to position itself as a leader in the nascent AI-powered search engine space. AI-powered search capabilities are ...

There's no official way to turn off Google's AI-generated search results completely, but these tricks can help you see them ...

The way we search for information has changed, and it's only set to expedite as we move into the world of artificial intelligence. We've seen this already with the more popular search engines favoring ...

Search engines use special rules called algorithms to rank websites. They look at things like how useful the content is, how ...

Ms. Angwin, a contributing Opinion writer, is an investigative journalist. What a great time to be Google. Not only is it facing only the meekest of punishments for abusing its monopoly of the search ...

Spinning stories out of nothing is a deeply human impulse. As a neurologist, I see my patients do it all the time. In the fall of 2020, as patients infected with COVID-19 filled the wards of the ...

We examine how AI is changing the future of work — and how, in many ways, that future is already here. As it turns out, a lot. The big companies like OpenAI, Google, and Microsoft perpetually have new ...

Agencies are selling entrepreneurs quick fixes for LLM visibility, but the only strategy that lasts is the blend of PR ...

MetaGraph compresses vast data archives into a search engine for scientists, opening up new frontiers of biological discovery ...