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Duolingo sees a spike in users learning Mandarin
With TikTok ban looming, there’s been a 216% spike in Americans using Duolingo to learn Mandarin
The language-learning app Duolingo has seen a surprising trend emerge, the closer we get to the TikTok ban -- there's been a 216% spike in US users learning Mandarin compared to this time last year.
Duolingo sees 216% spike in US users learning Chinese amid TikTok ban and move to RedNote
TikTok U.S. users have been learning Chinese on Duolingo in increasing numbers amid their adoption of a Chinese social app called RedNote ahead of the
‘Welcome, TikTok refugee’: Duolingo sees a 216% spike in U.S. users learning Mandarin
Millions are joining RedNote ahead of the TikTok ban. But the app’s default language is Mandarin. “Oh so NOW you’re learning mandarin,” Duolingo tweeted on Monday.
12h
Duolingo’s Brilliant Social Media Marketing Move
Duolingo capitalized on the sudden interest in Mandarin learning tied to the TikTok ban and RedNote’s rise. Similarly, small businesses can monitor cultural shifts—whether through social media trends, ...
2d
on MSN
How Duolingo is making bank from the TikTok ban
We're only a couple days away from the potential ban of the popular video sharing app TikTok from the U.S. We've seen content ...
adexchanger
4d
Speaking Of Growth, With Duolingo’s CMO
Duolingo has created a strong community centered on Duo, who (half-jokingly) threatens users on social media when they post ...
6d
on MSN
4 Lessons From Duolingo’s Marketing Playbook
Duolingo’s playful and purpose-driven marketing strategy has made its lime-green owl into a global icon. In a sea of apps and ...
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