“Creators are playing a growing role in how consumers encounter and evaluate products,” said Inigo Rivero, Founder and ...

Yonkers, NY – Consumer Reports (CR), the consumer research, testing, and advocacy organization, welcomes Raj Malhotra as ...

The Consumer Reports Archives,” a new exhibit at Duke University’s David M. Rubenstein Rare Book & Manuscript Library, ...

There's a large market online for products to put in or on our genital areas, blurring the lines between hygiene, cosmetics ...

Which feels further back in time: the year 2016, or 10 years ago? And which feels closer: 2036, or 10 years from now?

As people, creators and AI shape belief earlier in the journey, advertising is being repositioned—from persuasion engine to trust amplifier: marketers and advertising leaders tell e4m ...

Artificial intelligence is quickly becoming a go-to technology for consumers researching vehicles to buy and where to buy ...

Gaming is emerging as a key discovery platform for brands in non-metro India, with a significant portion of Tier 2 and Tier 3 ...

See our top 10 most-read science, research and technology stories from this year, featuring ‘Nobel Prize-worthy’ theabrownin, ...

By MAE ANDERSON Melia & Co appears to be a small family-run business. The sweaters on its website feature a photo of a woman ...

New research from The Media Audit shows radio reaches financially optimistic consumers who continue planning major purchases ...

OpenAI is launching personalized ads within ChatGPT conversations, mere days after Google announced a rival model within its ...