Mark Zuckerberg said Meta underestimated TikTok's rise and dismissed it for not thinking it was truly social.
Wall Street analysts see AI boosting Meta's performance this year. The tech titan could also be a big winner amid the drama swirling around TikTok.
Social media users are speculating that Meta has bought TikTok, following Donald Trump's announcement that he planned to delay a ban on the app.
Claims that TikTok had been sold circulated after the app went dark in response to a U.S. federal ban, then returned a short time later.
After a short 14-hour period, TikTok has returned to the United States. While some are happy, others are skeptical of the social media platform’s future, especially following rumors Meta bought the app.
Lawyers representing both Meta and TikTok were in a downtown Manhattan court Thursday afternoon, arguing that a lawsuit holding them liable for the 2023 subway surfing death of Zackery Nazario should be thrown out.
As TikTok resumes service following its brief ban, fellow social media giant Meta now faces a user boycott amid significant platform changes.
Meta is testing a highly requested pause feature with a small group of users on Instagram Reels. The new feature is the latest sign that Meta is looking to capitalize on TikTok's uncertain future in the U.
Meta stands to be one of the largest beneficiaries of a TikTok ban in the US, analysts say. Through ad dollars alone, Meta could rake in up to $3.38B.
In the days before TikTok went dark, Instagram and Facebook released a flurry of new features and ran advertisements promoting its platforms as a comparable alternative.
Meta is offering deals to creators to promote Instagram on other short-form video apps, including TikTok, Snapchat and YouTube, CNBC has learned.
Meta is ramping up efforts to draw top TikTok influencers to Instagram with enticing offers for exclusive content.