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Social media, online video, and search were the ad channels that saw the strongest year-over-year growth in 2021. See the research.
Ad agencies agree led by digital media, the ad market in 2021 was bullish, with year-over-year increases expected to be over 20%. More double-digit growth are forecast for 2022.
Digital ad revenue experienced tremendous growth in 2021, according to the IAB. Search continues to be the leading format.
2021 breaks political ad spending record as most expensive off-election year ever Political ad spending this year nearly triple what was dished out in 2017 ...
Among top ad-supported premium streaming platforms from major TV network groups, Paramount+ had the highest ad messages per show or per hour in 2021.
Digital video advertising grew 21% in 2021 and is expected to grow another 26% in 2022 to reach $49.2 billion.
BTS often partners with many popular companies, and the group has made a huge amount of money from advertisements in 2021 alone.
New VIP+ Analysis: Outlay on small-screen advertising reached new heights in 2021 for most industries, but networks are shifting resources.
GM has seen great success with this 2021 Chevy Silverado cat ad, featuring a truck guy whose best friend isn't a dog but a cat named Walter.