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Starbucks to close down mobile-only 'Pick Up' stores by 2026
WASHINGTON — Starbucks is shutting down its “Pick Up” store format, phasing out the mobile-order-only model by fiscal year 2026, CEO Brian Niccol announced during an earnings call this week. Niccol said the locations were no longer compatible with the Seattle-based coffee chain's plan to get "back to Starbucks."
Starbucks is perhaps the most recognizable coffee brand in the world, yet it is underperforming in recent years.
There's a Starbucks less than a quarter of a mile from my house. I think I've set foot in it fewer than a dozen times.
Starbucks CEO Brian Niccol announced the company will be shuttering "Pick Up" locations across the country. Here's what to ...
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