The exec said the success of “Barbie” is also serving as “the blueprint” for Mattel’s next big theatrical release, “Masters ...

"This collection plays with proportion, texture and silhouette in a way that feels both aspirational and grounded in ...

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, ...

American soldiers are already on the ground in Texas, Louisiana, and Florida to assist with processing arrested migrants.

Angel Reese is maintaining her pretty girl energy on and off the court. During Tuesday night’s Chicago Sky game against the ...

She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting evil and saving ...

Social media influencer Alexandra Louise showcases her new dress based on the movie "Barbie: Princess Charm School." (Alexandra Louise, YouTube) BARBIE WORLD — I've been a Barbie girl for as long as I ...

Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

Following the success of Mattel’s concept eatery across the US, the world's most iconic fashion doll is about to make waves ...