OpenX and Neustar's steps to provide audience tracking methods for advertisers and publishers are another sign that the advertising technology industry is preparing for the continued loss of support ...

Now here’s an interesting GDPR complaint: Is Google illegally tracking Android users in Europe via a unique, device-assigned advertising ID? First, what is the Android advertising ID? Per Google’s ...

Kaspersky antivirus solutions injected in the web pages visited by its users an identification number unique for each system. This started in late 2015 and could be used to track a user's browsing ...

A proposal to track nearly all remote-controlled drones went public Thursday. This new rule from the Federal Aviation Administration would affect nearly all drones in the U.S., both recreational and ...