It is, arguably, a reality of the human condition: We tend to ignore the patterns of the past when we’re looking for a fresh start. In software pricing, I’ve observed that this is often all too true.

At many software companies, there’s a puzzling paradox: Executives and their teams iterate and refine virtually all aspects of their operations, yet they let pricing, one of the most crucial parts of ...

AI has upended the prevailing software pricing model, which saw companies sell subscription licenses on a per-seat basis. Now ...

Picture this: You decide to focus on your fitness and order a monthly protein bar subscription. The protein bar company tells you that it will only charge you for the products if you build a certain ...

Imagine for a moment that you’re a business owner looking to purchase project management software. You find a company that has an enticing product, and you meet with a salesperson to learn more. The ...

As Oracle rolls out a slew of agentic AI tools and applications, a senior company executive explains how enterprise workflows ...

A recent MIT study put everyone on edge: generative AI is not returning ROI in 95% of cases, the researchers found, despite $30 billion to $40 billion in enterprise investment. Processing Content But ...

The most fundamental driver of price in the SaaS (Software as a Service) world is the size of your workforce. Most payroll ...

The best helpdesk software is Zendesk, with solid customization tools, exemplary help and support options, and more features than any helpdesk software we tested. However, this doesn’t mean Zendesk is ...