Following a year of web3 projects from Nike and Adidas, Puma is finally stepping foot into the metaverse. The sportswear brand has announced Black Station, its first web3 website experience, which ...

Footwear is a key piece for a driver since it's directly responsible for speed and brake control. Combining the classic Porsche yellow with engine-inspired graphics, this new collection from Puma aims ...

Add Yahoo as a preferred source to see more of our stories on Google. With Puma’s Speedcat dominating the retro sneaker trend, there was no doubt that the collaboration would begin to roll in. While ...

Puma has a new comfort-driven and aesthetically bold cushioning technology on the way, an innovation created in collaboration with the MIT Design Lab. And the new compound will debut this month on the ...

Retailers focusing on sustainability can realize a number of benefits, including improved customer sentiment, great employee engagement and lower costs. Athletic brand and retailer PUMA has ...

Puma has appointed 999 Design to create a series of sales events as part of the launch of its new Q1 2007 product range. Following a competitive pitch, 999 Design has been tasked with developing two ...