The number of marketing technology software products has grown exponentially over the past 13 years, according to recent research from Chief Martec and Martech Tribe. The report was based on an ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Brad Rosenfeld As the ...

iPaaS — integrated platforms as a service — is a relatively new term in the martech space, but it has been quietly gaining traction over the last several years. According to chiefmartec.com, the ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. The marketing technology (MarTech) ecosystem is evolving at an ...

If you believe martech vendors today, the answer to all of your marketing problems is just another free trial, proof of concept or purchase away. But buyer beware. You can’t spend your way to ...

In the fast-paced world of marketing technology (martech), keeping up with the latest trends, tools, and strategies can feel like an overwhelming challenge. Businesses often invest in complex ...

Scott Brinker, first deemed by CMSWire as the Godfather of Martech (marketing technology), released today his martech supergraphic that now includes 14,106 solutions. All told, the martech landscape ...

The modern business landscape is witnessing rapid transformation, driven by the increasing demands of customers and the relentless advancement of technology. In this dynamic environment, marketing ...

The Top Ten Martech Heroes, followed a judging process by a select panel of industry experts who reviewed nominees from across the globe. One such individual, however, stuck out in the eyes of Scott ...