Physicists and vision scientists are lining up behind a provocative claim: the rich color we call purple is not a property of light at all, but a story the brain tells itself. Light in the real world ...

Do colors trigger unique brain responses? And do different people have the same brain responses to colors? In a new JNeurosci paper, Michael Bannert and Andreas Bartels, from the University of ...

Close your eyes and picture a coffee cup. Suddenly, the dark fills with shape, color, and texture. It’s a picture as vivid as the real thing, but it’s remarkable seeing how the image is all in your ...