For brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research suggests that these phone-based visual ...

Generative AI is combining with human creativity to revolutionize marketing, says Asmita Dubey, Chief Digital and Marketing Officer at L’Oréal Group. With generative AI we are at a new frontier of ...

Augmented reality’s proponents have long espoused the digital tool’s ability to build and foster communities. With this Disney tie-in, Verizon is demonstrating how buzzy tech like AR can help ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. Virtual reality and augmented reality are two closely-related terms ...

Digital marketing is poised to evolve in unprecedented ways this year. Due to rapid technological advancements and ever-shifting consumer behaviors, marketers need to adapt with agility and foresight ...

As the digital landscape continues to evolve, real estate professionals must adapt to stay relevant and competitive. Video marketing has ...